Benefits: Who - people who use a gel but want something out of the ordinary. What - fast drying, self adjusting, elastic gelatin that kind of works like hairspray in a tube. When - whenever you want one product that adjusts its hold depending on how you use it. on damp hair, blow-dry for control and subtle texture. on dry hair define, sculpt, shape and detail. Why - delivers all of the impact of a gel along with all the benefits of a working hairspray in one cool tube. Cool stuff - cucumber fragrance keeps it fresh. Use: Control within.....

Designed for: All hair, especially limp hair. Adding volume and bounce. Product Type: Volume Booster. Benefits: Adds fullness and body. Generates extra lift and volume when used near the scalp area. Easy application with directional delivery system. Alcohol-free. Adds shine. Fruit fragrance. Use: On damp, towel-dried hair, apply near scalp using partings for direct placement. For added control, comb through lengths of the hair. Blow dry with round brush or preferred styling tool...

Designed for: thickening Benefits: This sumptuous styling elixir dramatically transforms fine, limp strands into luxuriously thick hair with noticeably increased body and volume. Hair looks and feels thicker and fuller with more control. Use alone or with other styling/finishing products...

Designed for: shine and definition Benefits: This shampoo-soluble pomade creates separation and definition in textured styles while imparting incredible shine, and adding moisture to ensure hair's pliability. The perfect high-gloss shiny finish on dry, styled hair...

Designed for: weightless shine Benefits: This weightless, shine-enhancing spray provides a high refractive index to add incredible shine to all hair types. Helps control frizz and split ends. Extra shine and luster on all finished hairstyles...

Designed for: Color-treated, normal to somewhat dry hair. Product Type: Daily Color Care Conditioner. Benefits: Rinse-out formula ideal for daily use. Prevents dryness with an infusion of essential moisture. Detangles gently. Prevents free radicals from accelerating color loss. Helps reconstruct, repair and prevent further damage. Protects against harmful sun exposure and fading with UV absorbers. Blend of sun-ripened raspberry, strawberry and blackberry fragrance. Use: After shampooing with Color Endure Shampoo, apply and leave in one minute. Rinse. Repeat, if necessary...

Designed for: long lasting color Benefits: Final step in the 3-step regimen This leave-in color protectant spray promotes long lasting color, preventing color loss and tonal change Hair color lasts longer; hair is softer, more manageable and stronger...

Designed for: Color-treated hair. Product Type: Daily Color Care Shampoo. Benefits: Gently cleanses without disrupting color molecules. Leaves hair feeling soft, shiny and manageable. Protects and nourishes hair. Helps prevent environmental damage. Protects against harmful sun exposure and fading with UV absorbers. Blend of sun-ripened raspberry, strawberry and blackberry fragrance. Use: Apply to wet hair. Lather. Rinse...

Designed for: toning blonde or gray hair Benefits: Contains a balanced level of violet dye to reinforce tonign and seal the cuticle. Ideal for daily use. Maintains cool blonde tones and neutralize brassy tones. Brightens highlighted/high-lift blonde or gray hair that has faded or yellowed due to oxidation...

Designed for: toning blonde or gray hair Benefits: Contains a maximum level of violet dye load to ensure maximum toning and neutralizing. Tones haircolor immediately following any highlighting or blonding services. Maximizes the life of toning services on cool blonde or gray hair. Brightens highlighted/high-lift blonde or gray hair that has faded or yellowed due to oxidation...

Designed for: texture and shine Benefits: This cream wax combines the moisturizing and shine properties of a cream with fibers for hold. Crème Wax provides maximum support for a variety of textured or smooth styles..

Designed for: enhancing curl Benefits: This cream gel provides a soft, flexible hold that maintains curl definition. Resins resist humidity, while kukui nut and avocado oils add condition and shine. Achieve defined curls that are pliable, lustrous and manageable without leaving hair crunchy...

Daily Balancing Conditioner Formerly: LITE Daily Conditioner Designed for: normal hair Benefits: This weightless daily conditioner maintains optimum moisture balance, instantly detangles and eliminates static without buildup. Hair is radiant with increased body and manageability...

Daily Balancing Shampoo Formerly: TRIAGE Balancing Shampoo Designed for: normal hair Benefits: This daily shampoo provides a gentle balance of moisture and protein to strengthen and add suppleness to hair. Evening primrose and starflower oils also provide protection against both environmental and thermal damage Hair is left feeling clean and fresh and in the optimum state for styling...

Daily Conditioner Formerly: ALTIMA Moisturizing Conditioner Designed for: normal/dry hair Benefits: Fortified with starflower oil, this daily conditioner helps to prevent moisture loss on dehydrated hair while restoring resiliency and shine. Leaves hair strong, healthy and beautifully resilient. Protects against cuticle damage..

Daily Conditioning Shampoo Formerly: KERAPRO Conditioning Shampoo Designed for: normal/dry hair Benefits: This highly concentrated shampoo rich in EFA's replenishes moisture and elasticity to dehydrated or chemically treated hair. Hair is hydrated, renewed and healthy...

Fortified with Quadramine Complex and panthenol, this weightless leave-in detangler protects and adds moisture for an all-day benefit. Delivers protection against thermal styling. Shiny, manageable tangle-free hair that's full of body and shine..

Fortified with Quadramine Complex and panthenol, this weightless leave-in detangler protects and adds moisture for an all-day benefit. Delivers protection against thermal styling. Shiny, manageable tangle-free hair that's full of body and shine..

Daily Moisturizer Designed for: dry hair Benefits: Fortified with panthenol, this moisturizing treatment conditions dry, damaged hair, while a pH of 3.5 helps to restore the cuticle to a more natural state by restoring body and elasticity. Hair is re-hydrated and demonstrates more luster, manageability and softness...

Designed for: All hair types. Product Type: Styling Gum. Benefits: Tweak, wrench, distort your hair any way you want. Nylon for flexible, bendable hold. Never stiff or greasy. Midrange shine. Vitamins, catalysts and Sea Kelp to protect and maintain style. Coffee extract for sunscreen protection. Green fruity fragrance. Use: Squeeze some into your hands and rub together. Work through, mess it up and go! Change your mind? Bend, shift, distort it any way you want!..